BENEFIT
They're Real! Tinted Eyelash Primer 8.5g
£24
£28.24 per 10g
Product code: T238855E
They’re real’s partner in prime believe it or not, benefit cosmetics is introducing a truly innovative partner in prime for they’re real! Mascara. They're real! Tinted primer takes priming to a whole new level of innovation: it’s a lash primer that tints, defines and primes…beyond belief! This mink-brown tinted lash primer works two ways: worn alone, it tints and defines lashes for a feathery, natural look. Worn as a mascara primer, it dramatically boosts length & separation.
89% said lashes had a natural look 91% said it was soft enough to layer on mascara 6 hours later Plus, they’re real! Mascara 94% said it defined lashes 92% said it boosted length, lift & separation Consumer panel survey on 65 women over 1 week Consumer panel survey on 66 women over 1 week
Product details
Product details
More information
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How to Use: Gently wiggle wand from base of lashes to tips
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Product Size: 8.5 g
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Product Texture: Liquid
Ingredients
Ingredients
Aqua (water), glyceryl stearate, butylene glycol, polybutene, c18-36 acid triglyceride, euphorbia cerifera (candelilla) wax, pvp, steareth-21, stearic acid, palmitic acid, vp/eicosene copolymer, nylon-12, copernicia cerifera (carnauba) wax, phenoxyethanol, steareth-2, aminomethyl propanediol, hydroxyethylcellulose, caprylyl glycol, panthenol, algin, acacia senegal gum, serine. [+/-: Ci 19140 (yellow 5, yellow 5 lake), ci 42090 (blue 1 lake), ci 77007 (ultramarines), ci 77163 (bismuth oxychloride), ci 77288 (chromium oxide greens), ci 77289 (chromium hydroxide green), ci 77491, ci 77492, ci 77499 (iron oxides), ci 77510 (ferric ferrocyanide, ferric ammonium ferrocyanide), ci 77742 (manganese violet), ci 77891 (titanium dioxide)].
Delivery, collection & returns
Delivery, collection & returns
Standard
Free over £60, or £3.50
Nominated Day
£4.99. Order by 8pm for delivery tomorrow
Collect from store
FREE
UK returns
Free
Exclusions apply
About Benefit
About Benefit
Founded in 1976, Benefit Cosmetics is a leading prestige makeup brand in the UK and a top brow brand worldwide known for its fun, instant beauty solutions.
Discover more in Benefit
Reviews (97)
Excellent for a defined but natural look
Easy to apply. Gives a very natural, but defined look to eyelashes. I prefer this to full on mascara for day wear. Removed easily with micellar water.
Helpful?
Some of the good stuff!
This is perfect for every day wear without full on mascara. Doesn't clump and gives a natural look.
Helpful?
Eyelash Primer
Yes, I recommend this
Love this! I have very pale eyelashes and this gives good definition without looking heavy
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Neat product
Yes, I recommend this
Quite a neat little product and especially if you just want a tint without the heavy mascara
Helpful?
Great primer
Yes, I recommend this
This is quite a dark brown primer. Goes on smoothly. No clogging. Great for for everyday use. I use instead of mascara for a natural look. No smearing. Lasts all day.
Helpful?
Mascara
No, I don't recommend this
Not too heavy but not that different to normal mascara
Helpful?
Highly recommended
I have recently learned that this primer is going to be discontinued and I struggled finding it so I was very happy to find M&S selling it. Please carry as long as you can Marks as it’s a really good primer and can be used with or without mascara.
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I'll buy this again for sure
Yes, I recommend this
I hadn't tried this product before but will definitely continue to use it. It goes on more like a mascara but very light and smooth no clumps or fibres. I ordered brown and it definitely gives good coverage and length.
Helpful?
Ordinary mascara
No, I don't recommend this
I don't wear a lot of makeup and wanted something that wasn't too obvious. Tinted but not black sounded good and something light that could be used on its own or under mascara. Unfortunately. when applied this just looks like ordinary black mascara.
Helpful?
Please don't ever stop making this!
Originally posted on benefitcosmetics.com
Yes, I recommend this
I have been wearing this tinted primer for years. Perfect for no makeups days to give lashes a bit of color. When using full makeup it's a great primer for keeping mascara in place. No flaking , clumping or irritation and comes off easily when washing my face. Highly recommend!
Helpful?
D
Im using this as a mascara. I like to look as natural as possible
Helpful?
Love love love
Originally posted on benefitcosmetics.com
Yes, I recommend this
Love the low key mascara day giving the lashes a break... I love this mascara
Helpful?
They’re real… and they’re really great!
Yes, I recommend this
Very happy to finally have found a mascara that looks good in one coat, or more. Fabulous natural colour, especially as I have very blonde lashes. The thick black mascaras do not work for me, but this mascara is in a natural brown shade and lashes coat without being glumpy. Easy to remove with some micellar water.
Helpful?
Best product EVER for !ashes!
Originally posted on benefitcosmetics.com
Yes, I recommend this
I use this on both "no" makeup days as well as full makeup days. I am early 60s and my lashes have become so transparent in color, that on no makeup days, I look pretty weird. So if I plan on going anywhere, I sweep this a few times on my lashes & it proves that I actually still have lashes. I tried professionally dying my lashes & it barely took on random lashes plus stung my eyes very badly. This was the solution! There is ZERO clumping with this & my lashes look so natural! Stays on all day, yet comes off easier than mascara. On full makeup days, I use this as a primer which really helps thicken my lashes for the mascara to really pop (I use another brand of cheap mascara and this seems to compliment every brand). I will be a lifetime user of this primer!
Helpful?
More like mascara?
My lashes are very fine, and this product managed to get a decent coat on them without clumping. It didn't smudge, but for contact lens wearers it did drop a couple of fibres into my eye. However, it seems more like mascara to me, but with a thin, plastic applicator which has a slightly star-shaped section at the tip.
Helpful?
Mascara Primer is my best MASCARA!
Originally posted on benefitcosmetics.com
Yes, I recommend this
Thanks for making this, I hope other women will know that it is a dark brown mascara. It's wonderful for those of us who look best in something brown rather than black! It goes on easily and wears well.
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My go to
Originally posted on benefitcosmetics.com
Yes, I recommend this
I have brown hair and love the brown primer for a natural look! Many compliments
Helpful?
Mascara
This is my second time buying Tinted eyelash primer, my eyelashes look longer and Natural .
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Benefit Primer
Yes, I recommend this
My lashes used to be full and long, with age they have become less so. I chose Benefit after reading up on the product, and I am impressed with the result, my lashes look fuller.
Helpful?
super natural
Originally posted on benefitcosmetics.com
Yes, I recommend this
i already have really long lashes, and i don't wear a lot of makeup so this on its own looks really natural and light. it isn't heavy, and the brown tint looks really nice. definitely would recommend for people who wear minimal makeup.
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